E-Books
Showcase your expertise to build your reputation as a trustworthy industry leader
Highlight your knowledge and forward-thinking approach in your niche to position yourself as the go-to expert.
What is an e-Book?
An e-Book is a piece of digital content that aims to educate potential clients on a new subject or shows how you address a challenge they’re facing.
In both cases, e-Books allow you to:
- Share valuable insights
- Showcase your knowledge
- Position your product or service as the solution to your potential client’s issues
Why is an e-Book a powerful marketing asset for you?
It builds trust and interest in your abilities
It positions you as a thought leader on current hot topics
It warms up leads without being salesy or pushy
On that note…
HubSpot’s Ultimate Guide to B2B Marketing for 2022 states that e-Books are among the top five types of content marketers rely on in their content strategy. And 29% of marketers want to increase their investment in e-Books this year.
Read more about it on HubSpot.
However, putting together a useful, engaging e-Book takes time…
If you don’t have the bandwidth for it, or don’t even know where to get started, I’m happy to help.
Rates start at €350 per page (i.e. 500 words).
What an e-Book project includes
Briefing via phone or email
One expert interview via phone, Skype or Zoom per 500 words
First draft of the e-Book
Two rounds of editing
Benefits for you
Original e-Book that positions you as the go-to expert
Powerful lead-generation tool that builds your list
Raised awareness about your topic of choice
Increased trust and interest in your brand promises and USPs among potential customers
Strong calls to action your audience will engage with
Creating e-Books will help you build trust with potential clients and encourage more of them to explore your offering.
If you’re ready to start leveraging this powerful sales tool…